Marketing-Management
All Items
Apple Vision Pro: A Reddit-Based Sentiment Analysis
Anastasios Koukopoulos, Timoleon Farmakis, Pavlina Katiaj, Katerina Fraidaki, Marina Kavatha
Corporate Social Responsibility (CSR) in the hospitality industry: A review of the literature and directions for future study
Yerlan Aden, Dionisia Tzavara, Maria Argyropoulou, Epameinondas Katsikas, Dimitros Koufopoulos
Corporate social responsibility and its influence on consumer behavior
Konstantinos Syvris, Christos Grose
Digital Divide and Human Resource Inequalities: A Dynamic Policy Strengthening Human Resource Effectiveness
Ioannis Zervas, Emmanouil Stiakakis, Eugenia Papaioannou
Exploring incumbent firm and disruptive innovation factors and reactions: A preliminary literature review of disruption research in the last 20 years
Ioannis Kalpakidis, Markos Kourgiantakis, Irini Dimou
From Interviews to Interpretation: Utilizing Delphi Method to Assess Content Validity of Sports Event Factors and their Impact on Extending the Tourism Season in Greece
Sofia K. Gkarane, Chris A. Vassiliadis , Garyfallos Fragidis, Iordanis Kotzaivazoglou, Vasiliki Vrana
Gender Equality in the Workplace: Women's Perspective
Veronica Ungaro, Laura Di Pietro, Verrelli Ilenia
Improving management of volleyball academies through an investigation in parents’ views about services offered
Nikolaos Papadopoulos, Ioannis Nanos
Promoting Cross Border Tourism in Europe. The case of Greece – Turkey.
Christina Kalogirou, Efstathios Velissariou
The role of organization-based social support and internal two-way communication in fostering organizational identification in nonprofits: Insights from AHEPA
Kyriakos Tsiotas, Iordanis Kotzaivazoglou
The Symbiotic Relationship Between Genre Theory and Film Marketing
Vasiliki Gheli, Maria-Angela Prassa
Total quality management in higher education: A two-level assessment
Vasiliki Filia, Panagiotis Mitropoulos, Ioannis Mitropoulos
Work Stress and Burnout for Greek Army Staff: The Job Satisfaction and Quality of life Measurements
Apostolos Tsialis, Costas Assimakopoulos
