Readings and discourses of a crisis: Reports and comments on Efood’s labor issue

Abstract

The current research aims to describe the dominant ideas that emerged alongside Efood’s labor issue. The food delivery company attempted to achieve a new labor agreement with its employees, but the project fell down as the platform’s users objected to the company’s practices and they massively started to unregister. Our research’s objective is twofold. First, to analyze and categorize Greek news sites reports according to the readings they suggest. Second, to analyze and categorize the Facebook users’
comments in the pages of the same news sites. The research scrutinizes discourses of journalists and citizens in order to enlighten the ideologies hidden behind their positions. The main research question is what ideas can be found in each discourse and how they are intertwined with the labor nature of the issue. The reports under analysis come from four different news sites and their Facebook pages.